Are you brimming with talent, but lack the time to find the clients?
Do you wish you could nurture the education of your clients/patients outside the exam room?
Would you like to spend less time figuring out your website, and more time doing what you were called to do?
Here’s the thing: you are the hardworking individual in your niche of medicine. You spent all the effort and money in schoolwork in order to PRACTICE MEDICINE, not deal with emails, blogs, websites, and advertisements. Have you studied up on current SEO techniques and keystrokes? There are other people for that, such as me.
People need to know you are skilled while not understanding the skills themselves. Words like “reciprocal inhibition” or “untoward effects” will glaze their eyes, and you will lose their focus. The most finely crafted sentence is useless if the reader is ignorant to the vocabulary. We must simplify the complex into the layman.
More clients in your door = more profit
Less time spent outside of your passion = greater work satisfaction
Everyone wins!
Below you’ll find a basic packaging system I recommend for professionals to set the proper foundation. This is not exhaustive, and “a la carte” services are possible. I’ll consider any needs. Heck, I once even helped advertise a monthly subscription service for movies.
BUNDLES
The shepherd
For the person who needs to focus on nurturing the clients they already have, craft their in-person experiences.
Monthly email newsletters- 5 minute reading material to shape an ongoing narrative when their appointment time comes up.
Website- Either an overhaul of current systems, or a creation of something all-together new. A landing page, an “about” page, a “contact” page, a “products and services” page, and “portfolio”. All work will be SEO optimized.
Package price: $ 2,200
Monthly retainer: $1,500/month
The medic
For the person who needs to go and make clients, get out “into the field” and into the public’s eye.
Direct-to-customer advertisements- Landing pages across Instagram and Facebook to begin funneling peoples into your scheduling list.
Blog writing- Establish a credible voice in your niche with THREE crafted blogs on your website or a reputable blog site. A routine blog publishing can be discussed with a retainer fee.
Package price: $2,000
Monthly retainer: $1,500/month
Only need a gig? These bundles can be dissected. Find below the cost of a la carte services:
Blog writing: 500-1000 word blogs for $275. Any blog over 1000 will be priced case-by-case.
Newsletters: $250 for one crafted newsletter per month to all client base.
Website: $1,500 for SEO optimized website with Home page, contact page, services page, and an about us segment. $500 per additional page.
Promotionals/Flyers: $75 for a minimum of two. $45 for each additional design.
Current website edit/SEO overhaul: starting at $250
Grant writing: starting at $2000, a $1000 express fee if needed within 4 weeks of the grant deadline.
Ask about a retainer! Retainers will grant access to my services ahead of the rest. If you need continual support, a retainer is the way to go.
